When LG launched its first OLED screen
recently - the we fell in love. It was everything we’d expected them to be from
OLED: deep, luscious blacks and punchy, bright colours. Nevertheless it wasn’t
4K.
This TV is. And that marriage of 4K and OLED is what our wildest telly-tech dreams are made from.
You’re all familiar with 4K’s pixel-packing four-times-full-HD resolution by currently. But what’s the deal with OLED? Unlike normal LCD screens that need backlighting to generate a picture, OLED pixels generate their own light and colour, while a pixel turns off, it goes totally pitch black, and it is usually right next to another pixel that’s pumping our pure, excellent white.
That means contrast can be breathtakingly brilliant, but in addition that images are brighter and punchier overall. LG takes it a step further by having a fourth white pixel to the standard RGB model for more accurate colours.
So OLED goes blacker than plasma and brighter than LCD - throw pin-sharp 4K resolution into the mix and you’ve got the most beneficial screen we’ve ever laid our eyes on.
The particular contrast is unbelievable: black scenes are so deep and dim we’re mesmerised. Next to that, whites shine brilliantly, and shades pop and punch without looking overdone. It’s 55 inches regarding pure TV heaven.
There’s no swallowing of detail like inside previous OLED screens, either. There’s clarity and subtlety within shadows, while colours are lush and deep. 4K was made being watched on this screen: the picture is crisp,
This TV is. And that marriage of 4K and OLED is what our wildest telly-tech dreams are made from.
You’re all familiar with 4K’s pixel-packing four-times-full-HD resolution by currently. But what’s the deal with OLED? Unlike normal LCD screens that need backlighting to generate a picture, OLED pixels generate their own light and colour, while a pixel turns off, it goes totally pitch black, and it is usually right next to another pixel that’s pumping our pure, excellent white.
That means contrast can be breathtakingly brilliant, but in addition that images are brighter and punchier overall. LG takes it a step further by having a fourth white pixel to the standard RGB model for more accurate colours.
So OLED goes blacker than plasma and brighter than LCD - throw pin-sharp 4K resolution into the mix and you’ve got the most beneficial screen we’ve ever laid our eyes on.
The particular contrast is unbelievable: black scenes are so deep and dim we’re mesmerised. Next to that, whites shine brilliantly, and shades pop and punch without looking overdone. It’s 55 inches regarding pure TV heaven.
There’s no swallowing of detail like inside previous OLED screens, either. There’s clarity and subtlety within shadows, while colours are lush and deep. 4K was made being watched on this screen: the picture is crisp,
the actual detail sky high, and there’s a
sense of depth because of the deeper blacks.
You don’t just have to watch 4K to have the benefit, though. Blu-rays and full HD channels are upscaled deftly, keeping that punchy contrast, and crisp definition. We can barely tear our eyes from the explosions of colour in Pacific Rim, while the comfortable, natural hues of The Imitation Game are inviting.
We’ve many seen Gravity in 3D. But have you seen Gravity with 3D and OLED? Not only is LG’s passive 3D technological know-how comfortable, but the vast expanse of deep space looks so pitch black that any of us feel like we’re getting physically sucked in. One caveat: motion needs a little help, so have a tinker with the TV’s settings.
You don’t just have to watch 4K to have the benefit, though. Blu-rays and full HD channels are upscaled deftly, keeping that punchy contrast, and crisp definition. We can barely tear our eyes from the explosions of colour in Pacific Rim, while the comfortable, natural hues of The Imitation Game are inviting.
We’ve many seen Gravity in 3D. But have you seen Gravity with 3D and OLED? Not only is LG’s passive 3D technological know-how comfortable, but the vast expanse of deep space looks so pitch black that any of us feel like we’re getting physically sucked in. One caveat: motion needs a little help, so have a tinker with the TV’s settings.